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FLOAT 2020 General Classes

 

The general class list for FLOAT 2020 will continue to grow

as more and more of our instructors' final submissions are approved. Be sure to check back often for more information.

Click here to download the current version of the FLOAT 2020 Activity and Class Schedule

25 Free Marketing Hacks

with Sara Meyer

Presented by Qualatex

Increase your marketing without increasing your budget! We will touch on everything from styled shoots to social media, personal branding to apps that improve your efficiency. You will leave bursting with marketing tips you can implement immediately that will attract your ideal client. 

Anagram's DAG Entrance Decor Workshop

with Melissa Vinson, CBA

Presented by Anagram

The entrance decor sets the tone and tenor for any event, and FLOAT's Designer Awards Gala is no exception. And no one has been part of more DAG's than Melissa Vinson, CBA, so join her in this hands-on workshop where you'll get to assist in the creation of what is sure to be a stop-you-in-your-tracks design once. You'll learn, you'll work and you'll beam with pride when you realize what you helped bring to life!

Attention Getting Bouquets

with Genesis and Iravid Nieves, CBAs

Presented by Qualatex

Learn from the creators of one of the most brilliant balloon trends sweeping Instagram thanks to @decoracionesglobos: the larger-than-life balloon bouquet delivery! This class will feature designs created exclusively for FLOAT attendees, covering birthdays, babies and love, the Nieves sisters’ top selling themes. Attendees will discover top tips for promoting, transporting, and executing the delivery of these incredible show-stopping deliveries! 

Beautiful Backdrops with Balloons

with Adrian Winfrey

Presented by FLOAT

 

Photo backdrops are pretty popular, but don't you get tired of doing the same ones over and over and OVER again? Here's an opportunity to learn how to use other decorative items to enhance the backdrops for your balloon garlands and differientiate yourself from your competitors. Let Adrian show you the way!

Building a Brand

with Desiree Ontiveros

Presented by Tuf Tex

 

Successful businesses succeed in part by establishing themselves through strong and prominent branding, and if anyone knows about branding, it's Desiree Ontiveros. Join her for this informative class and learn from an expert whose former career includes corporate visibility strategies and marketing. One thing is for sure...the stronger your brand, the more money you'll make, so this class is not to be missed.

Communication, Communication, Communication….

with Matthew Lewis, CBA

Presented by FLOAT

 

No one has EVER said that Matthew Lewis talks too much, but this is one of those times when he should…and you should….EVERYONE SHOULD! Explore the importance of communication with your clients, crews and vendors. Being prepared, looking right, confirming orders…these all sound like obvious things, but it’s amazing how often they are overlooked, which can lead to disastrous moments. Matthew will also cover RAMS (Risk Assessment and Method Statement) which is so important in this industry, and so frequently overlooked.

Decor with a New Twist: Artful Arches and Clever Columns

with Justin Reams

Presented by Betallic

Join Justin to learn how simple twisting skills can easily increase your business and set your work apart. By incorporating easy twister techniques to transform classic arches and columns into more visually interesting decor, you can offer existing and new customers a fresh, exciting option for their events. Justin will lead you through several Betallatex balloon designs with added twisted techniques to show you just how easy it is. Don’t miss this unique opportunity to incorporate twisted elements in your decor and elevate your business to a whole new level!

Eureka! Finding the Missing LINK

with Guido Verhoef, CBA

Presented by Betallic

Prepare for your very own EUREKA! moment in Guido's fast-paced presentation packed full of endless creative possibilities using the Original LINK-O-LOON® balloons. No one has pioneered more innovation with LINK-O-LOON in combination with round and non-round balloons than Guido in his years literally traveling the globe as an award-winning designer, decorator, and gifted teacher.  Join him to master to his personally developed techniques and adaptations to make your day-to-day work easier, faster and more versatile. You'll learn how to recreate exciting, new classic decor designs and be introduced to his adorable, super-sellable Balloony Pals, the perfect addition for birthday parties, baby showers, gift items, and adorable decor theme accents. 

Exquisite Entrances

with Adrian Winfrey

Presented by FLOAT

 

Adrian Winfrey has an eye for the exquisite, so join her for this enlightening class on entrance decor. Help your clients "wow" their guests as they welcome them with an elegant entrance into their event. During the course of this class, you'll pair fabric and other materials with balloons to create impressive entrances. 

Fabulous Foil Flowers

with Kelly Cheatle

Presented by Anagram

Flowers NEVER go out of style, so why not learn a whole new way to make them? Join Kelly Cheatle as she shows you different floral designs with a MUCH longer lifespan than regular balloons. Simple and simply gorgeous, these long-lasting foil flowers and greenery are constructed from tape and heat modified solid color foils, and create the perfect accent for jumbo letters and themed decor.

The Face of Things to Come 5th Anniversary Class

with Phileas Flash

Presented by Qualatex

For the past five years, Phileas Flash’s seminal work on creating balloon faces ("The Face of Things to Come") has been at the forefront of non-round balloon art. Now due to popular demand, Phileas has updated and rebooted his design to give you the power to create expressive and detailed caricatures and faces in your own work. Highly customizable and surprisingly easy to make, this design is one you don’t want to miss. Join him for this fun class and take your balloon faces to the next level.

Foil Modding 101

with Kelly Cheatle

Presented by Anagram

Need a foil shape that doesn’t exist? Want to repurpose a failed product or experiment with leftover materials. Learn how to make the most of standard shapes, how to alter existing foils with tape, heat and even applied fabrics and other materials in this dynamic class lead by Kelly Cheatle. 

Frameless Animal Sculptures

with Lea Beck

Presented by FLOAT

 

In this class, you'll learn how to create larger scale, stable balloon animal sculptures without a frame. Lea's lecture will discuss getting the right proportions to your figures, creating emotion with gestures, how to draft a working proposal for your client and estimating your time & value, especially when it's something you've never made before!

Get in Shape!

with Melissa Vinson, CBA

Presented by Anagram

 

We all know that Anagram sets the pace with uniquely shaped balloons...now take them to the next level. In this class, Melissa Vinson will show you how Orbz, Diamondz, Cubez and other shapes can be reimagined into one-of-a-kind sculptures that you can either sell on their own or use to accent décor. You'll walk away with the building blocks of shape-based design that will amaze your customers and brand you as an innovator in your market. Don't miss this fun, fast-paced class (no squats required!)

Hands On DAG Stage Decor Workshop

with Guido Verhoef, CBA

Presented by Betallic

Join Guido Verhoef in this incredible, hands-on experience working side-by-side with him to create his amazing stage design for the 2020 Designer Awards Gala. Guido has designed and led numerous big builds in five continents and is the consummate instructor for teaching decor artists how to structure, design, organize and lead a team to achieve picture-perfect, legend-making decor. Don't miss this unforgettable learning experience you’ll be proud to say you were a part of! 

Houston, We Have Too Many Balloons!

with Vincenzo Musto

Presented by Gemar Balloons

 

It takes a brave man to conquer the galaxy, and Vincenzo Musto is one such man! Join him as he takes round and modeling balloons and combine them for an action packed lesson that will get your minds racing through the cosmos. And get ready to work because there will be hands-on activities in this class!

How to Wow Your Party with Organics

with Luz Paz

Presented by Gemar Balloons

 

Nothing has grabbed more attention in the balloon world over the past several years like organic decor has, and now you can learn from one of the world's foremost experts on the topic. Luz Paz has adorned the homes of celebrities and the lobbies of Fortune 500 businesses with her stylish and tasteful organic designs, and now you too can learn her secrets. If you're looking to up your game, this class is not to be missed.

 

 

Hypnotic Spirals

with Claudio Casagrande

Presented by Gemar Balloons

 

Our spiral column will either hypnotize or inspire you. Join Claudio Casagrande as he will illustrate a versatile technique using round balloons that can be applied to columns and arches alike with a magic touch. 

Illuminate Your Decor with Special Effect Lighting

with Johnathon Gerber

Presented by Betallic

Add bright ideas to your décor when you join Johnathon for this enlightening class featuring special lighting effects! Learn how to create an array of spectacular, illuminated balloon décor that will enhance your design repertoire and thrill your clientele. Johnathon will share his own personal techniques to design and install brilliant lighting effects with Betallatex balloons, then teach you how to SELL the effects to your customers. Set the stage for your success in this bright and brilliant class that will make your bank account shine!

Johnathon's Dramatic Dance Floor Decor

with Johnathon Gerber

Presented by Betallic

Learn some new steps with Johnathon’s fast-paced and fabulous “The Dancing Dome” dance floor decor! You’ll learn the steps for transforming this gorgeous project with more themes, colors, and special effect lighting treatments. Boogie into this exciting class to learn how to recreate this impressive décor in upscale settings for dance floors, corporate events, trade shows and more, then waltz your way to the bank with the profits!

Keep it Simple, Keep it Sellable

with Matthew Lewis, CBA

Presented by FLOAT

 

The experts will tell you…solid consistent revenue in the balloon world comes from the simplest of concepts. So join Matthew “Sparkles” Lewis as he guides you through a series of both air-filled and helium based designs that make him money over and over and over again. During the course of this class, he’ll show how a variety of pieces can be made from the same product, which in the end means less purchasing and more selling! Repetition and speed means for less labor and more profit….and isn’t that what we all want?

Marvelous Focal Point Decor

with Genesis and Iravid Nieves, CBAs

Presented by Qualatex

Take your decor ideas beyond the everyday photo op and into a new realm of decor every party attendee will want to snap a photo with! Using large Qualatex numbers or Northstar letters as a supportive base, these pieces tower over guests and beg to be photographed!  Perfect for New Year’s Eve, Anniversaries, Birthdays, and Corporate Events, these designs will surely wow your customers and keep them coming back for more. 

Mixed Metals

with Sara Meyer

Presented by Qualatex

Use glitter, gold leaf, paint and more to create rich textures in your decor. These high end, modern pieces are perfect for weddings, New Year’s Eve, or any event that deserves a little extra bling. 

Photo Booths Reinvented

with Claudio Casagrande

Presented by Gemar Balloons

 

Social media is filled with balloon photo ops now, whether it be backdrops, walls, frames, etc. Join the "Link Man" Claudio Casagrande as he shows you how round and link balloons combined will get your heart beating to rhythm of a fantastic backdrop. This is the perfect prop for any party! 

Resurrecting the ROARRRR!

with Vincenzo Musto

Presented by Gemar Balloons

Travel back in time to the Jurassic era with Gemar's own Vincenzo Musto. Join "Dr. Musto" as he explores history with his take on dinosaurs. Explore different techniques with different balloons for a te “rrrr”ific party ensemble. Are you ready for some prehistoric vibes? 

She Said "YES!"

with Luz Paz

Presented by Gemar Balloons

 

Wedding decor is unlike any other in the balloon world. It has to be elegant, it has to be stylish and it has to be perfect. Join Luz Paz as she showcases her own special concepts for weddings and shows how you can help turn your bride to be into a Queen. And we won't forget the ring....

Social Media Influence

with Desiree Ontiveros

Presented by Tuf Tex

 

The term "influence" has taken on a whole new meaning in the digital age. Join Desiree as she explores the cyber highway and shows you how to be part of the conversation in this new tech world. You'll never look at your apps the same way again.

Super Heroes Equal Super Profits!

with Justin Reams

Presented by Betallic

Add a super, new twist to your balloon art with Justin’s life-sized super hero sculptures that will put more POW! into your decor, display and selfie setting repertoire. Whether you already have a few twists up your sleeve, or are totally new to twisting, Justin’s easy-to-follow instructions will have you creating your own super heroes in no time. This class will feature Betallatex 660 LINK-O-LOON®, 360s and LINK-O-LOON ® balloons, allowing you to create POWERFUL impact with as few twists as possible. Justin will focus on masked super heroes, with a base body, simple arms and legs, and customizable details to create virtually any super hero. Get ready to conquer your fear of twisting and unlock the power ― and SUPER profits ― of these super hero sculptures!

Unleash Your Creativity

with Phileas Flash

Presented by Qualatex

Join Phileas in a class that is all about looking at things differently. Using a very simple shape as a starting point, he will demonstrate how to create a multitude of amazing real world designs that will truly WOW your clients. You will be surprised and delighted with the variety of patterns he teaches you (from animals to Sci-Fi) that all begin exactly the same and look so different. But this class isn’t about teaching you designs, it is about unlocking your creativity, so it culminates with a light-hearted contest where you will make your own jammed creation and maybe even win a prize. Small sculptures and jamming techniques, suitable for intermediate to advanced twisters.

Up, Up and Away....in my Beautiful Hot Air Balloon (that Fits Through the Door!)

with Lea Beck

Presented by FLOAT

In this hands-on demonstration lecture, Lea will show you how she creates her popular and sellable hot-air balloon design. The class will include a net wrapping technique, applying all balloons, building the basket and how to rig the entire design so it can be transported and reassembled on location with minimum effort. Talk about a Pinterest win!